”We don’t have a plan, we just do our best to get through the day, because there’ll be another one coming along tomorrow.”
-Fredrik Backman, Anxious People
The point is enjoyment.
But that joy doesn’t last.
What is last maybe, fulfillment.
But how can you make that happen?
Well, it always depends and WHY? HOW? And WHAT?
Those three questions are what Simon Sinek refers to as the Golden Circle.
First, know WHY? Or the vision, the dream.
HOW? Is the service that you offer.
And WHAT? Is the product.
That’s why Apple, Harley-Davidson, and any other iconic brands stand out because they know what they believe and build not to be like everyone else, but to become different.
Mark Tacastacas 
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