
”Of all my T-shirts, which one do I treasure most? That would have to be the Tony Takitani shirt. I ran across this T-shirt in a thrift shop in Maui and bought it for about a dollar. I asked myself, “What kind of person could Tony Takitani be?” and let my imagination take over, and I actually ended up writing a short story with him as the protagonist, which was later made into a film. And the T-shirt was just one dollar, if you can believe it! I’ve made a lot of investments in my life, but this was, hands down, the absolute best.”
-Haruki Murakami, Murakami T: The T-Shirts I Love
That’s how creativity sparks when you have something that interests you, you can have it, and you make a way to have it.
Speaking about clothes, the clothes you wear speak and those clothes you have have something to tell about yourself.
Of course, different people have different styles, but what do we see when people are different from one another? Maybe from their clothes in the simplest manner.
Make Brand not Content.

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